Luxury Watches (212) 382-2600

Rolex Datejust 31

The Rolex Datejust 31 is the definition of feminine sophistication. Sized at 31 millimeters, it offers a refined balance between classic Rolex design and modern comfort. Whether crafted in Oystersteel, Everose gold, or Rolesor (two-tone), every Lady Datejust 31 radiates understated luxury and precision.
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Rolex Datejust 31mm 278240 Oyster Stainless Steel Watch White Roman Dial 2021
Ref. 278240
Rolex Datejust 31mm 278240 Oyster Stainless Steel Watch White Roman Dial 2021
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Rolex Datejust 31mm 278289rbr-0025 President White Gold With Diamond Bezel Watch Blue Floral Dial 2024
Ref. 278289RBR-0025
Rolex Datejust 31mm 278289rbr-0025 President White Gold With Diamond Bezel Watch Blue Floral Dial 2024
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Rolex Datejust 31mm Champagne Diamond Dial 68278 Yellow Gold Ladies Watch
Ref. 68278
Rolex Datejust 31mm Champagne Diamond Dial 68278 Yellow Gold Ladies Watch
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Rolex Datejust 31mm Presidential 68278  Yellow Gold Watch Champagne Diamond Dial 1995
Ref. 68278
Rolex Datejust 31mm Presidential 68278 Yellow Gold Watch Champagne Diamond Dial 1995
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Rolex Datejust 31mm White Roman Two Tone Jubilee  68273
Ref. 68273
Rolex Datejust 31mm White Roman Two Tone Jubilee 68273
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Rolex Datejust Jubilee 278273-0032 31mm Stainless Steel and Yellow Gold with Green Floral Diamond Dial 2024
Ref. 278273-0032
Rolex Datejust Jubilee 278273-0032 31mm Stainless Steel and Yellow Gold with Green Floral Diamond Dial 2024
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Rolex Datejust Jubilee 31mm Blue Roman Dial 278240-0018 Stainless Steel Ladies Watch 2024
Ref. 278240-0018
Rolex Datejust Jubilee 31mm Blue Roman Dial 278240-0018 Stainless Steel Ladies Watch 2024
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Rolex Datejust Ladies Oyster 278240-0013 Stainless Steel With Pink Roman Dial Watch 2024
Ref. 278240-0013
Rolex Datejust Ladies Oyster 278240-0013 Stainless Steel With Pink Roman Dial Watch 2024
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Rolex Datejust 178240 31mm Blue Roman Dial Stainless Steel Watch
Ref. 178240
Rolex Datejust 178240 31mm Blue Roman Dial Stainless Steel Watch
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Rolex Lady-Datejust 178240 31mm Stainless Steel Diamond Bezel with Concentric Silver Dial Watch
Ref. 178240
Rolex Lady-Datejust 178240 31mm Stainless Steel Diamond Bezel with Concentric Silver Dial Watch
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Rolex Datejust 31mm - 178240 Stainless Steel Pink Dial Fully Iced Out
Ref. 178240
Rolex Datejust 31mm - 178240 Stainless Steel Pink Dial Fully Iced Out
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Rolex Lady-Datejust 178240 31mm Stainless Steel White Dial with Diamond Bezel
Ref. 178240
Rolex Lady-Datejust 178240 31mm Stainless Steel White Dial with Diamond Bezel
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Rolex Lady-Datejust 26mm 179313 Gold & Stainless Steel Watch with 12 Diamonds Bezel
Ref. 179313
Rolex Lady-Datejust 26mm 179313 Gold & Stainless Steel Watch with 12 Diamonds Bezel
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Rolex Lady-Datejust 31mm Jubilee Gold/Steel with Silver Diamond Dial Watch 2017
Ref. 178273
Rolex Lady-Datejust 31mm Jubilee Gold/Steel with Silver Diamond Dial Watch 2017
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Rolex Steel and White Gold Datejust 31 Watch 278274-0022 Fluted Bezel Grey Roman Dial Jubilee Bracelet 2024
Ref. 278274-0022
Rolex Steel and White Gold Datejust 31 Watch 278274-0022 Fluted Bezel Grey Roman Dial Jubilee Bracelet 2024
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Rolex Steel/Yellow Gold Datejust 31 Domed Diamond Bezel 278343rbr-0003 Silver Diamond Roman Six Dial - Oyster Watch 2024
Ref. 278343RBR-0003
Rolex Steel/Yellow Gold Datejust 31 Domed Diamond Bezel 278343rbr-0003 Silver Diamond Roman Six Dial - Oyster Watch 2024
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Rolex Lady-Datejust 31 Price

The cost of a Datejust Lady 31 in our store ranges from $6,598 to $50,500 depending on the model and condition of the timepiece.

About the Rolex Datejust 31

Introduced as part of the legendary Datejust line, the 31 mm variant was designed specifically for women who appreciate timeless beauty and mechanical excellence. It preserves the unmistakable Datejust DNA — the Cyclops date window, Oyster case, and perpetual movement — while offering a more delicate size suited for daily elegance.

Design and Craftsmanship

Every Rolex Datejust 31 reflects meticulous craftsmanship. The Oyster case provides water resistance up to 100 meters, while the signature fluted bezel and Jubilee bracelet elevate its femininity. Dials come in luxurious variations — mother-of-pearl, olive green, pink sundust, silver floral, or diamond-paved — each uniquely elegant. The interplay between precious metals and textures gives every piece its own identity. Whether in Everose Rolesor or White Rolesor, the Lady Datejust 31 remains versatile enough for both everyday wear and formal occasions.
< Explore all Rolex 31mm

Rolex Datejust 31 Price Chart

Datejust 31 Lady • Last 12 months • Average

Over the last 12 months the average price for Rolex Datejust 31 at Watch My Diamonds ranged from $13,979 (Jan 2026) to $15,015 (Mar 2026), averaging $14,542 across 11 tracked months. The current average is $14,782.99, based on 73 priced listings.

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